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I want to help you distinguish between SEO coach, SEO mentor and SEO consultant. I thought that these were used interchangeably until I started looking into it in more detail. In this post I will show you the difference an offer advice on how to approach choosing an...

In this guide, you will gain a deeper understanding of local citations, including what they are and why they are crucial for your business. Additionally, I will provide you with various options for building and managing your local citations. If you prefer to take a...

This quick video guide will help you set up domain forwarding in GoDaddy. You bought a domain name, but you don't yet have a website. No problem. You can start using your domain name already and send your customers to an existing web profile like Facebook page. This...

A marketing funnel is not the same as a customer journey and it deserves its own article. Please note: This is an introductory article, I will go into using marketing funnels in search engine marketing in future articles. In general, marketing funnels focus on the...

Website hosting, along with domain name, is one of the first things you need setup to improve you search engine visibility. In this article you will learn what website hosting is, why it's important, options you have and considerations to keep in mind when choosing a...

Getting a domain name for your website is the first step to building your website and ultimately attracting customers from search engines. Let's first define a domain name. Definition A domain name is an easy-to-remember address for your business's home online. Let's...

Google just announced that websites built within Google Business Profiles (GBP) or GBP websites will be redirected to your GBP listing page. The creation of websites with Google Business Profile is no longer supported. Existing websites made with Google Business...

Attracting customers from search engines requires a web property that Google can rank. That property can be a website, social profile or directory listing. But how do you prioritize the setup of those properties to get customers from search engines faster? In this...

If you want to drive customers from search engines, you must understand what your customers are going through, their customer journey. Note that this article is the concept introduction. I'm going to dive deeper into using customer journeys in search engine marketing...

Many business owners start their search engine marketing journey on the wrong foot. Starting with the right fundamentals ensures a faster journey to results - getting your target customer from search engines. Today, I'd like to talk about marketing personas or buyer...