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Articles

Learn search engine marketing by reading guides and thought provoking articles.

SEO Learning Options

Discover options to learn SEO: from university programs to free courses. Includes costs, personal suitability considerations and examples.

SEO Coach, Mentor or Consultant

Learn the difference between SEO coach, mentor and consultant. Find what works for your business. This article includes costs and a step-by-step process of finding the right SEO professional for your case.

Building Local Citations

Discover how local citations can boost your rankings and attract more customers to your business. Learn how to build citations yourself with a step-by-step guide and template. Find out if hiring a service is the right option for you.

Domain Forwarding

Learn to direct your domain name to your Facebook page. In this quick video I show you how to forward your domain to your Facebook page in GoDaddy.

Marketing Funnel

Learn about what marketing funnel is and how it benefits digital marketers. Get an outline of key funnel stages and what digital channels works best at each one. Includes real-world marketing funnel examples and free templates.

Website Hosting

Learn what website hosting is, why it’s important, options you have when choosing a web hosting company.

Domain Name

Understand domain names as it relates to SEO. Learn how to buy, where to buy and what to keep in mind to maximize search visibility.

Customer Journey

Learn what customer journey is and why digital marketers should use customer journey mapping to communicate better and increase search visibility.

Local SEO for beginners course thumbnail

Local SEO for Beginners

Learn what it takes to rank your local business in search results. The free video course covers topics like Google Business Profile optimization, website localization, citations building, review management and local content creation.

Book a Meeting

Schedule a free 30-minute discovery session. We’ll talk about improving search visibility for you specific case.